Image source: Living Divani — Bloom Armchair
© Living Divani and the respective rights holders. Quoted to accompany INTEBEE's independent design commentary and research.
Bloom Armchair
A broad birch-plywood shell balanced on a satin stainless-steel base.
980 × 630 × 760 mm
2000
Official product information
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Description
A shallow, open shell
Bloom is an armchair designed by Piergiorgio Cazzaniga in 2000. Its preformed birch-plywood shell is available with a natural oiled finish or lacquered in black or white, then covered in leather or hide.
Image source: Living Divani — Bloom Armchair · © Living Divani and the respective rights holders. Quoted to accompany INTEBEE's independent design commentary and research. · View official product page ↗ · Image use & copyright policy
Stainless-steel support
An AISI 304 stainless-steel tubular base with a matt-satin finish supports the wide seat. The official drawing records 98 × 76 × 63 cm overall precisely. Seat depth is 51 cm.
Story
Contrast as the defining idea
Living Divani describes Bloom through the contrast between its frame colour and coach-hide seat covering. The curved shell and fine tubular support divide the chair into two visually distinct parts, while three published shell treatments—natural birch, white lacquer and black lacquer—alter that relationship without changing the form. Each treatment sharpens the distinction between the broad upper plane and base.